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Networking
Make the Most of Networking Opportunities

There is nothing better than getting out and about and being part of the area you work in.

Here are some tips to help you get the most out of business events:

  1. Do not be afraid of attending networking events

    Networking events can seem daunting, but there are many others out there who are also nervous about attending them. When you arrive at an event, look out for those standing on their own, as they will often be the most open to meeting new people. Ask for an attendance list beforehand so you can see who’s going and plan with whom you most want to connect.

  2. Go prepared with some questions

    E.g. “What kind of business do you run?”.

  3. Take a genuine interest in others

    Once in a conversation, listen to others and show interest. By listening and helping others, they are more likely to help you.

  4. Do not over-sell at a networking event

    Networking is NOT selling. Networking is about building relationships, and getting to know, like and trust others. By all means, talk about your products/services, as you are there to raise the profile of your business, but talk about other subjects and interests too. You may find that you have a similar business, a common interest or able to assist each other's business
  5. Bring your contact details

    Whether a business card or on a leaflet, this makes it easier for people to get in contact with you afterwards. It may be that you make further contact via social media or Linked In
  6. Networking is about catching up with current contacts and building new contacts

    By all means, have a quick chat with people you already know as it is always good to catch up. But don’t forget to meet new people and develop new relationships.

  7. Networking is based on trust

    If you say that you are going to do something, do it. After an event, make time to follow up your new contacts, and remember to add them to your contacts list – you could create a group within your contacts called ‘business associates’.